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Just Skin

Creative Conscience Entry
Create a campaign challenging stigma surrounding visible skin conditions.

Third Year University Project 2026

Problem:

People with visible skin conditions are often unfairly judged, leading to shame and social isolation.

Insight:

The campaign promotes the idea that skin is simply “just skin,” encouraging empathy, acceptance, and understanding.

Target Audience:

Individuals with visible skin conditions and the general public.

Design Intent:

  1. Create an honest and supportive campaign

  2. Challenge public perceptions and social stigma

  3. Develop human-centred visual communication

Poster series • Garment creation & photography • Tags & bag • Website • Magazine • Exhibition display

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